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LinkedIn RemaDays is an event where industry leaders showcase their latest printing and advertising technologies. The International Advertising and Printing Fair RemaDays Warsaw 2019 is one of the most important industry events, where Mitko, celebrating its 30th anniversary, presented new solutions such as integrated LED lighting in tents and umbrellas, winning the Innovation of the Year award.
Check out how these technologies have revolutionized the advertising industry!
Key Information
- RemaDays is the largest fair in the printing and advertising industry
- In 2019, Mitko received the Innovation of the Year award for introducing integrated LED lighting in tents and umbrellas
International Advertising and Printing Fair RemaDays Warsaw 2019
Almost every year, an increasing number of both exhibitors and visitors appear in Nadarzyn. RemaDays Warsaw is the fifth largest exhibition event in the world and the second in Europe. The fair generates immense interest among visitors. It is here that one can discover products that are at the absolute top globally. At RemaDays, we can learn about the latest production technologies related to the broad field of advertising. Due to the growing number of participants, the total exhibition area has expanded, and there were popular relaxation zones on the premises. This year at the Mitko booth, a four-person special tasks team was present. Here are a few words from them summarizing this important event.
Ola – Key Account Director
Almost every year, an increasing number of both exhibitors and visitors appear in Nadarzyn. RemaDays Warsaw is the fifth largest exhibition event in the world and the second in Europe. The fair generates immense interest among visitors. It is here that one can discover products that are at the absolute top globally. At RemaDays, we can learn about the latest production technologies related to the broad field of advertising. Due to the growing number of participants, the total exhibition area has expanded, and there were popular relaxation zones on the premises. This year at the MITKO – for events booth, a four-person special tasks team was present. Here are a few words from them summarizing this important event.
Michał – Key Account Manager
From the perspective of the fair, it can be said without hesitation that the reception and perception of our company is very positive. Customers were very pleased with our booth, where they spent quite a bit of time talking with us. Clients rate our products very highly, and when they see the product, they have no problem discussing its price. The novelty we brought, namely the integrated LED lighting, made a significant impression, making our booth even brighter and more distinctive from others. Even companies that are our competitors spoke highly of our products while visiting our booth.
For me personally, it was a great opportunity to meet with distributors I work with daily, introduce them to each other, exchange opinions and experiences, learn about the differences between clients from various countries, and enjoy lunch together in a good atmosphere.
This year’s fair has come to an end. It is a time for goodbyes, but also the beginning of collaboration and new business contacts established during this event. The excellent lecture by the special guest of RemaCongress – Szymon Hołownia, and the announcement of prestigious fair competition winners, confirm the uniqueness of the 15th edition of RemaDays Warsaw. One of the largest exhibition events in the advertising industry paves the way for many valuable connections and development opportunities in the market.
Entering 2026, event organizers are facing a period that is both genuinely exciting and increasingly demanding. Expectations are high – and coming from two directions at once. On the one hand, there is still a strong demand for live, in-person experiences. Relationships, emotions, and good energy simply can’t be fully replicated online. On the other hand, cost pressure is becoming more and more tangible. Budgets are being scrutinized more closely, and each event is increasingly expected to justify itself with measurable outcomes: sales, customer retention, community building, pipeline growth, or employer branding.
This is clearly reflected in the PCMA/Convene study. Nearly half of industry professionals openly admit they feel both excited and concerned at the same time. And the challenge that keeps coming back, like a boomerang, is cost. This mix of emotions has become the new normal in event marketing.
It is precisely from this tension – between ambition and economics – that the key trends for 2026 are emerging. Events are not meant to be less impressive. They are meant to perform. Visual impact and the “wow” factor still matter, but only when they genuinely support a specific goal, rather than becoming a goal in themselves.
At first glance, most pop-up tents look alike. Four legs, a roof, walls, quick setup. In practice, the differences show up only when the tent faces a real test. Stronger wind, frequent folding, long transport in a van or a season of daily use. That’s the moment when you find out whether you bought a durable pop-up tent or a construction that gives up after two events.
To spare you the disappointment, I’ve gathered seven elements that genuinely determine a tent’s durability. If you pay attention to them before buying, you get peace of mind for years to come.
At an event everything happens fast. People walk by, talk, look for friends or the next attraction. Your brand has only a few seconds to catch their attention. Exactly the amount of time described in Mel Robbins’ 5 second rule but here it is not about your action, it is about your audience’s reaction.
Whether someone notices your brand, stops to read your message or comes closer is decided in a split second. If you do not communicate why you are worth their attention in that moment, the opportunity is gone. That is why every advertising message, no matter the format or medium, has to work instantly. Literally in five seconds.
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